Skip to main content
+44 (0) 117 929 4515
Ask the Network Results
Presentations from Our Events
Diversifying Income Streams [digital]
Rob Denny and Laura Tinner (2016)
Diversification of sources of income is an aspiration that many businesses strive to achieve. A strategy of diversification can help organisations weather financially difficult times by providing a range of different sources of revenue.
In many respects, the professional body sector is no different. Just as any private enterprise is vulnerable to economic downturn, changes in consumer preferences, or other unforeseen external factors, so too are professional bodies. However, the jury is still out on whether or not income diversification is appropriate for the professional body sector. Some argue that these efforts are a distraction from the organisation’s core mission of developing and maintaining professional standards, and acting in the public good. Others make the case that diversification and increasing commerciality are likely to be resisted by members.
This work offers a systematic exploration of these issues and acts as a useful resource for those involved in financial management and strategic planning at professional bodies and other types of membership organisation.
Are you a PARN member? Read this book for free in our Members Area. Call us on 0117 929 4515 for a reminder of your log-in details.
Managing Member Networks: Strategy, Volunteers & Funding [digital]
Analysing Member Services: A Strategic Perspective
Membership Fees & Structures in Professional Bodies [Digital]
Online Support for CPD [digital]
Going Global: Growing Your International Membership [digital]
Professional Body Sector Review 2017
Promoting Professionalism (Digital) - Andy Friedman (2020)
LATEST SECTOR NEWS
Winner of PBBS Governance Prize Draw Announced
Winners Revealed at Inspiring SocEnv Awards Event
CIPR President Calls On All Businesses to Disclose Gender Pay Data
View Latest News