The Chartered Insurance Institute (CII) has begun rolling-out a new visual identity to aid public recognition and understanding of its role in helping the insurance and financial planning professions build credibility.

The new branding presents a rich heritage in a more contemporary style, helping to align its societies, faculties and institutes to reflect a shared purpose of driving confidence in the power of professional standards.

During the second half of 2016 the Chartered Insurance Institute conducted a comprehensive strategic review of its entire operations to help redefine its purpose. The resulting strategic manifesto outlines a five-year roadmap of change to help the organisation become more relevant, diverse and modern, fit for the future, and capable of fulfilling its core purpose of building public trust in insurance and financial planning.

Read more about CII’s rebrand 

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